Tulsa Web Design, SEO & Marketing Insights
Practical articles on website design, SEO, AI search, and growing an Oklahoma business online -- written by the person actually doing the work.
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What a Law Firm Website Needs on Day One
A law firm website has one job: help a stressed, hurried person feel confident enough to call. Here are the day-one essentials, in order of priority -- from attorney bios to intake-form disclaimers.
What Your PageSpeed Score Actually Means (and What It Doesn't)
The big 0-100 number in PageSpeed Insights is one simulated test, not how Google judges your site. Here's how to read field vs. lab data, what the score is made of, and which fixes actually matter.
Google Business Profile Guide for Tulsa Businesses (2026)
Your Google Business Profile is often the first thing a Tulsa customer sees. Here's how to set it up, choose the right profile type and service area, build reviews, and avoid the mistakes that get profiles suspended.
Google Business Profile for Law Firms: The Complete Setup Guide
For many law firms, the Google Business Profile wins more clients than the website. Here's how to structure firm and attorney profiles, pick categories, write a Bar-compliant description, and build an ethical review habit.
How to Track Phone Calls From Your Website (Without Hurting Your Local SEO)
If customers call you, your analytics are probably undercounting your best leads. Here's how to track phone taps for free with Google Tag Manager and GA4, when to add call tracking numbers, and how to protect your local SEO.
What Is llms.txt, and Does Your Business Need One?
llms.txt is being sold as the secret to AI search. It isn't -- but it isn't useless either. Here's what the file actually is, what it isn't, and how to add one in under an hour.
How Much Does a Website Cost in Oklahoma? An Honest 2026 Guide
From DIY builders to agency builds, here's what a small business website really costs in 2026 -- the cost drivers, the ongoing expenses nobody mentions, and the red flags that make a cheap site expensive.
Oklahoma Attorney Advertising Rules: What They Mean for Your Law Firm Website
Oklahoma Rules of Professional Conduct 7.1 through 7.5 apply to your website. Here's how they affect case results, reviews, "no fee" claims, specialist language, domain names, and more -- in plain English.
Why I Moved My Own Website Off WordPress (and Why You Probably Shouldn't)
I rebuilt internethappens.com from WordPress into a lean, hand-coded site. Here's why, how I protected my search rankings, the honest before-and-after scores, and who should stay on WordPress.
Is AI Recommending Your Business? A 30-Minute Self-Audit for ChatGPT and Google
Find out whether ChatGPT, Perplexity, and Google's AI results mention your business -- and whether they get the facts right. A free, step-by-step check you can run in about 30 minutes.
AIO vs. GEO vs. SEO: What's the Difference, and Which Does Your Business Need?
SEO, AIO, and GEO aren't competing strategies -- they're layers. Here's what each one actually means, why AI search is changing the click math, and where a local business should start.
Modern Website Design Techniques for 2026: What Actually Matters Now
Speed measured by real visitors, accessibility as a baseline, and sites built for both people and AI. The website design techniques that actually matter in 2026, in the order I'd prioritize them.